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Crossroads Summit: Where Innovation Meets Market Intelligence

A premier two-day summit bringing together thought leaders, industry experts, and innovators to explore the intersection of geopolitics, economics, and technological advancement.

Crossroads Summit: Where Innovation Meets Market Intelligence

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Gianni, Albert (Oliva Cigars), & Ralph

Gianni, Albert (Oliva Cigars), & Ralph

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TradeStation

TradeStation

Finance

Company Location

Plantation, FL

Company Size

1,000+ Employees

Visit Company Website

About TradeStation

Founded by Cuban-born brothers William and Rafael Cruz, TradeStation has evolved from a software company to a comprehensive online securities brokerage2. The company is now a subsidiary of Monex Group, a major Japanese online financial services provider

Project Duration

January 2024 - January 2024

Project Status

maintenance

Services Provided

The Crossroads Summit is an exclusive gathering designed to help investors and business leaders navigate chaos and innovate for the future. Working with TradeStation, we created a comprehensive event experience featuring renowned speakers like Cathie Wood, Peter Zeihan, and Neil Howe, alongside interactive sessions and networking opportunities.

The Challenge

  • Create a premium event experience for high-level investors and business leaders
  • Design an engaging program balancing geopolitics, economics, and innovation
  • Manage complex logistics for multiple high-profile speakers
  • Deliver sophisticated content across various formats
  • Build lasting impact beyond the event

Our Solution

  • Developed a comprehensive two-day program structure: "Chaos" (Day 1) and "Innovation" (Day 2)
  • Created a curated speaker lineup featuring global thought leaders
  • Implemented tiered ticketing structure (General and VIP)
  • Established partnerships with luxury hotels
  • Designed interactive sessions and networking opportunities

Key Features & Highlights

Core capabilities and innovations that define this project

Two-day conference format

High-profile speaker lineup

Gourmet Miami-inspired cuisine

VIP experience options

Welcome cocktail party

Exclusive lounges

Professional networking opportunities

Recorded session access for VIP attendees

Results & Impact

350

Attendees

15

Speaker Sessions

25

Speakers

"
Partnering with Purple Horizons for Crossroads Summit was an incredible experience. Their team seamlessly integrated with ours, elevating our vision and creating an engaging space for global thought leaders. Their attention to detail made this financial conference truly unique.
Marco C headshot
Marco C
Chief Marketing Officer, TradeStation Group

Technologies Used

TicketSpice

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