Luca D'Alerta embodies the next generation of tech-savvy storytellers shaping how businesses understand and adopt emerging technologies. At Purple Horizons, he plays a pivotal role in developing the HORIZON Method handbook, translating complex technological concepts into clear, actionable insights for business leaders.
His unique approach combines creative storytelling with strategic thinking, leveraging both traditional writing techniques and AI tools to craft compelling narratives about technological transformation. As an award-winning broadcaster and Eagle Scout project leader, Luca brings proven leadership abilities and a track record of managing complex projects to successful completion.
At Purple Horizons, Luca focuses on making emerging technologies accessible and actionable for organizations navigating digital transformation. His work on community initiatives and content strategy helps bridge the gap between technical innovation and practical business application.
Drawing from his background in sports management and broadcasting, Luca brings a fresh perspective to technology communication, helping organizations understand and embrace technological change through clear, engaging storytelling.