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Strategic Advisory

Adgena: AI-Powered UGC Video Generator for eCommerce

Adgena is an AI-powered video generation platform that transforms any eCommerce product URL into viral UGC-style video ads in under two minutes. By combining advanced AI models with intelligent web scraping, the platform enables store owners and agencies to create unlimited ad variations at a fraction of the cost of traditional UGC creators—delivering 90%+ profit margins while democratizing video marketing for businesses of all sizes.

Adgena: AI-Powered UGC Video Generator for eCommerce

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Just Paste a URL

Just Paste a URL

AI Writes

AI Writes

Generates Videos

Generates Videos

Purple Horizons

Purple Horizons

AI innovation lab — internal build

About Purple Horizons

Project Duration

November 2025 - December 2025

Project Status

maintenance

View Project

Adgena represents a paradigm shift in eCommerce advertising, replacing expensive UGC creators with AI-generated video content. The platform automates the entire creative pipeline: scraping product data from any major eCommerce platform, generating scene-by-scene scripts using Claude AI, and producing professional-quality video ads with synchronized voiceovers across 24+ accents. Built as a full-stack SaaS application, Adgena serves solo entrepreneurs testing dropshipping products to agencies managing 30+ client accounts.

Challenge

Creating video ads for eCommerce has traditionally been expensive, slow, and unpredictable. Store owners face a difficult choice: pay $200-500 per video to UGC creators with week-long turnarounds and inconsistent quality, or use static images that underperform in today's video-first social platforms. Agencies struggle to scale creative output without proportionally increasing costs and team size. The market needed a solution that could deliver unlimited, high-quality video variations on demand.

Approach

We engineered Adgena as an end-to-end video generation platform powered by cutting-edge AI models. The system uses a dual-source scraping architecture (Supadata primary, Firecrawl fallback) to extract product data from Amazon, Shopify, Etsy, WooCommerce, and TikTok Shop. A sophisticated prompt engineering system generates scene-based scripts with temporal breakdowns, while FAL.ai integration provides access to multiple video models including Google Veo 3.1 and Sora 2 Pro. The platform features reference image uploads for consistent brand ambassadors, batch experiment generation for A/B testing, and a Chrome extension for one-click video creation directly from product pages.

Key Features & Highlights

Core capabilities and innovations that define this project

URL-to-Video Pipeline – Paste any product URL, get a video ad in under 2 minutes

Multi-Model AI Generation – Choose from Veo 3.1, Sora 2 Pro, or Wan 2.5 based on style and budget

Scene-Based Script Engine – AI generates hook, reveal, benefit, and CTA with precise timing

Avatar Personality System – 5 unique personas (Joy, Max, Sam, Pro, Surprise Me) with 24+ accent options

Reference Image Uploads – Maintain consistent brand ambassador appearance across all videos

Batch Experiments – Generate 5-10 variations simultaneously for rapid A/B testing

Chrome Extension – One-click generation from any supported product pag

Credit-Based Pricing – Flexible consumption model with monthly rollover and credit packs

Multi-Platform Scraping – Amazon, Shopify, Etsy, WooCommerce, TikTok Shop support

Testimonial

"
Adgena completely transformed how we approach ad creative. What used to take a week and $500 with UGC creators now happens in 2 minutes for under $2. We're testing 10x more ad variations than before—our ROAS has never been better.
Chech
CMO

Technologies Used

React
TypeScript
Vite
Tailwind CSS
shadcn/ui
Vercel
Node.js
Prisma
PostgreSQL
Supabase
Stripe
Clerk
FAL.ai
OpenRouter
Claude AI
Firecrawl

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