Purple Horizons Lab

We bet on ourselves.

We've spent years helping companies like Mastercard and the Miami Marlins figure out what to build. Now we're building it ourselves—real products, real revenue, real code. This is where the ideas we couldn't stop thinking about become companies.

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Private page. Nothing here is a public solicitation or an offer to sell securities.

Informed by work with

AFIA Association of Floral Importers of America

The way we build

Build fast

Small teams. Tight loops. Taste-led decisions.

Test honestly

Reality over ego. Data over narratives.

Spin out what moves

Clean companies, acquisition-ready by design.

Horizon Build Fund I experiments

raising

Horizon Build Fund I is the inaugural venture studio fund from Purple Horizons. It supports a small portfolio of software products built inside the lab, with a focus on speed, validation, and disciplined execution. The fund exists to turn early conviction into real-world traction and to support the formation of standalone companies when products demonstrate market readiness.

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EventLedger.app

Real-time P&L tracking for event producers. Connect your bank, auto-match transactions, and never wonder about profitability again.

building

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Dance.mom

Dance.mom Assistant is your command center for schedules, costumes, expenses, and everything in between. Built by dance parents, for dance parents.

building

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Adgena

AI-powered video generation platform that transforms any eCommerce product URL into viral UGC-style video ads in under two minutes. Delivering 90%+ profit margins while democratizing video marketing for businesses of all sizes.

growing

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Private conversations

This is invitation-only. If this resonates, request a conversation and we’ll follow up personally.

If you’re ready now, go straight to terms & structure.