At Purple Horizons, we understand your ambition to be an industry leader, using emerging tech to drive your business forward. The rapid pace of tech evolution can be daunting and knowing what truly benefits your business may be confusing. But, you’re not alone. We believe no one should struggle to navigate this transformative tech era. We’re right there with you, using our expertise to guide you through this tech maze, helping you harness its full potential for your business’s success.
In the rapidly changing tech environment, failing to adapt could lead to stagnation and loss of competitive advantage.
Navigating the complex tech landscape alone can lead to overwhelm and ineffective decision-making.
Without the guidance to spot and seize the right tech opportunities, you risk missing out on growth potential.
Investing in the wrong technologies can result in significant financial losses and wasted resources.
Welcome to the inaugural edition of Purple Horizons. What’s a Purple Horizon you might ask? Glad you asked… But to answer that we need to go back in time a bit.
In 2005, the business landscape was forever changed by the introduction of the Blue Ocean Strategy, a revolutionary approach to finding untapped market spaces and making competition irrelevant. Taking inspiration from this concept, we introduce the idea of “Purple Horizons” – a new perspective on emerging technologies and their potential to shape future transformation in unprecedented ways.
Through this newsletter, our podcast, frameworks, and advisory services, we will delve into the possibilities that lie ahead in the rapidly evolving tech landscape and explore the methods and strategies for harnessing these developments for sustainable business success and societal growth.
In short, we’re here to help you find the tech trends that matter, before anyone else.
So buckle up, because we’re in for an amazing journey across time!
Gianni & Ralph